The Durham Bulls and Fullsteam Brewery are exploring a possible revamp / relaunch of the Bulls’ “El Toro” beer for the 2010-11 baseball season. The Bulls have asked that we (Fullsteam) reach out to our fans and readers to see what YOU think of this idea.

So we’re looking for your opinion on what a new El Toro might look (and taste) like. You even have the opportunity to tell us this isn’t a good idea. Please consider completing this short (five to ten minute) anonymous survey to help us evaluate this potential opportunity…especially if you live in the Carolinas or attend Bulls games.

Feel free to pass along this poll to anyone you think might be interested. We recognize the survey has its shortcomings…respondent bias comes to mind, as we’re polling beer lovers predisposed to liking craft beer, versus the general audience of Bulls attendees. So all y’all with Masters and PhDs: you may want to pop open a beer before delving in to this survey. It’ll make it more fun!

We’re hoping to get enough responses by November 10th to determine next steps. We’ll be sure to keep you posted on any major decisions. Thanks so much!

Click here to take the survey